The Blog
One fresh, practical post every day on how Amazon, Shopify, Walmart, and TikTok Shop operators are using AI to win.
Amazon
Amazon has spent the past several months blocking AI shopping tools from OpenAI, Perplexity, and Google out of its own site, and won a court order against Perplexity's shopping bot in March. Here's what's actually confirmed, and what it means if you sell only on Amazon.
Aug 31, 2026 · 8 min read
Amazon
Amazon's January 2026 fee changes are commonly summarized as an average 8-cent increase per unit. That average is real, but it masks a much wider range depending on product size, and a placement fee structure most sellers don't realize they can avoid entirely.
Aug 31, 2026 · 8 min read
Amazon
Amazon's Creator Hub now shows sellers a ranked, product-by-product breakdown of which ASINs would benefit most from video, with a projected sales increase attached to each one. Here's how to actually use it.
Aug 31, 2026 · 7 min read
Amazon
Amazon joined YouTube's Shopping Affiliate Program on August 27, 2026, letting eligible US creators tag Amazon products directly in Shorts, long-form videos, and livestreams. Here's how the mechanics actually work and what it means for sellers.
Aug 31, 2026 · 7 min read
Amazon
Amazon's own research shows video ads getting meaningfully higher click-through rates than static ads, but the real ACOS effect isn't just more clicks. It's fewer wasted ones. Here's the mechanism and the actual published numbers behind it.
Aug 31, 2026 · 8 min read
Amazon
Most sellers measure video by its effect on a single sale. The bigger, harder-to-see payoff is what accurate expectation-setting does to returns, reviews, and repeat purchases, the three inputs that actually determine lifetime value.
Aug 31, 2026 · 9 min read
Amazon
Amazon's own Seller Central dashboard tells sellers video adds a 23.8% sales lift. The number is real, but it comes from a specific 2024 window and an unspecified sample. Here's what to actually take from it before you plan around it.
Aug 31, 2026 · 8 min read
Amazon
There are three genuinely different ways video ends up on an Amazon product page, and one of them can happen to your listing without your approval. Here's how shoppable video, Premium A+ video, and Amazon's Influencer Program actually work.
Aug 27, 2026 · 8 min read
Amazon
Amazon's annual INFORM Consumers Act recertification cycle is pulling accounts into suspension queues over address mismatches and resubmission loops. Here's what account appeals specialists are seeing right now, and the difference between escalating correctly and just adding to the pile.
Aug 24, 2026 · 8 min read
